enio

 

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START
POINT


Global campaign created for SEAT, for the launch of the new Alhambra. The main ambition of the client was to change perceptions of the car. To change it from a company car, to a family and fun car.


My Role: Senior Art Director.

 

 

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 CONCEPT

TECHNOLOGY
TO ENJOY

 
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TV

With the client we agree to create a brand video for the car and after divide the video in mini capsules of 20” for a TV comercial.

 
 
 

Mini capsules

 

Each capsule would be about a feature of the car, in the first one it is about park Assistant and the second one about the remote control of the side door.

 
 
 

PHOTOGRAPHY

 
 
 
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