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[fade]FRIENDS FOR
FRIENDS

MOBILE APP

This is a site project I was involved with during my time in india. Syed Mohammed Talha Nazim and Rohit Devgun came to us to help them develop an app for donating blood. 
The idea came from the shocking need – that in India there is hardly any donated blood available. The blood banks are almost empty. [/fade]

 
 
 

[fade]PROBLEM

India is one of the most overpopulated countries around the world, and every day they need 3 millions units of blood for patients.  For different reasons some cultural another for unconscious the blood banks are almost always empty in India. [/fade]

 

[fade]CONCEPT

Using the contact list (on your mobile phone, email and fb), the app turns your contacts into a network of possible donors (who will be more willing to help if asked by a friend).[/fade]

 

[fade]INSIGHT

Help someone you know is always much easier
than even unknown. [/fade]

 
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[fade]how To bring
this to life 

When downloaded, it syncs and sends an invite to all of your friends. They download the app and choose their blood group, and the data is stored in the cloud. The app then reclassifies your contact list according to their blood groups.[/fade]

 
 
 
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[fade]CREATIVE TEAM

Syed Mohammed Talha Nazim & Rohit Devgun, Bombay DC  my role
UX, UI and Visual Design. [/fade]